{"id":540,"date":"2025-09-25T07:37:16","date_gmt":"2025-09-25T07:37:16","guid":{"rendered":"https:\/\/www.digitalkerala.co.in\/lewy\/?p=540"},"modified":"2025-09-25T07:55:59","modified_gmt":"2025-09-25T07:55:59","slug":"beginners-guide-to-digital-marketing-everything-you-need-to-know","status":"publish","type":"post","link":"https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing\/beginners-guide-to-digital-marketing-everything-you-need-to-know\/","title":{"rendered":"Beginner\u2019s Guide to Digital Marketing: Everything You Need to Know"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"612\" height=\"408\" src=\"https:\/\/www.digitalkerala.co.in\/lewy\/wp-content\/uploads\/2025\/09\/gettyimages-1437464445-612x612-1.jpg\" alt=\"Digital Marketing for Beginner's\" class=\"wp-image-542\" srcset=\"https:\/\/www.digitalkerala.co.in\/lewy\/wp-content\/uploads\/2025\/09\/gettyimages-1437464445-612x612-1.jpg 612w, https:\/\/www.digitalkerala.co.in\/lewy\/wp-content\/uploads\/2025\/09\/gettyimages-1437464445-612x612-1-300x200.jpg 300w\" sizes=\"auto, (max-width: 612px) 100vw, 612px\" \/><figcaption class=\"wp-element-caption\">beautiful female video editor<\/figcaption><\/figure>\n\n\n\n<h1 class=\"wp-block-heading\">Beginner\u2019s Guide to Digital Marketing: Everything You Need to Know<\/h1>\n\n\n\n<p>Digital Marketing for Beginner&#8217;s In today\u2019s digital-first world, every business\u2014big or small\u2014needs a strong online presence to succeed. That\u2019s where <strong>digital marketing<\/strong> comes in. If you\u2019re new to this field and wondering how it all works, this beginner\u2019s guide will walk you through the basics, strategies, and tools you need to get started.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">\ud83c\udf10 What is Digital Marketing?<\/h4>\n\n\n\n<p><a href=\"https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing-course-in-malappur\/\">Digital marketing<\/a> is the practice of promoting products, services, or brands using online platforms and technologies. Unlike traditional marketing methods like TV, radio, or print, digital marketing allows businesses to reach a <strong>global audience instantly<\/strong> through the internet.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">\ud83d\udccc Why Digital Marketing Matters<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Wider Reach<\/strong>: Connect with customers worldwide.<\/li>\n\n\n\n<li><strong>Cost-Effective<\/strong>: Cheaper than traditional advertising.<\/li>\n\n\n\n<li><strong>Measurable Results<\/strong>: Track performance in real-time.<\/li>\n\n\n\n<li><strong>Targeted Campaigns<\/strong>: Reach the right audience with precision.<\/li>\n\n\n\n<li><strong>Career Opportunities<\/strong>: One of the fastest-growing fields today.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">\ud83d\udd11 Core Components of Digital Marketing<\/h4>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Search Engine Optimization (SEO)<\/strong><br>Optimizing your website to rank higher in Google search results and attract organic traffic.<\/li>\n\n\n\n<li><strong>Digital Marketing for Beginner&#8217;s<\/strong><br>Creating valuable blogs, videos, or infographics to engage and inform your audience.<\/li>\n\n\n\n<li><a href=\"https:\/\/www.investopedia.com\/terms\/s\/social-media-marketing-smm.asp\"><strong>Social Media Marketing<\/strong><br><\/a>Promoting your brand on platforms like Instagram, Facebook, LinkedIn, and TikTok.<\/li>\n\n\n\n<li><strong>Email Marketing<\/strong><br>Sending personalized emails to nurture leads and build customer loyalty.<\/li>\n\n\n\n<li><strong>Pay-Per-Click (PPC) Advertising<\/strong><br>Running paid ads on Google or social media to drive instant traffic and sales.<\/li>\n\n\n\n<li><strong>Affiliate &amp; Influencer Marketing<\/strong><br>Partnering with influencers or affiliates to promote your products.<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">\ud83d\ude80 How to Get Started in Digital Marketing<\/h4>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Learn the Basics<\/strong> \u2013 Understand SEO, social media, content, and ads.<\/li>\n\n\n\n<li><strong>Choose a Niche<\/strong> \u2013 Focus on an area like social media or Google Ads.<\/li>\n\n\n\n<li><strong>Build Practical Skills<\/strong> \u2013 Work on real projects or internships.<\/li>\n\n\n\n<li><strong>Use Tools<\/strong> \u2013 Get familiar with Google Analytics, Canva, SEMrush, etc.<\/li>\n\n\n\n<li><strong>Stay Updated<\/strong> \u2013 Digital marketing trends change fast, so keep learning.<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">\ud83d\udcc8 Digital Marketing as a Career<\/h4>\n\n\n\n<p>The demand for digital marketers is skyrocketing across industries. With skills in SEO, content creation, paid ads, and social media, you can build a successful career as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Digital Marketing Specialist<\/li>\n\n\n\n<li>Social Media Manager<\/li>\n\n\n\n<li>SEO Expert<\/li>\n\n\n\n<li>PPC Analyst<\/li>\n\n\n\n<li>Content Strategist<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">\u2705 Final Thoughts<\/h4>\n\n\n\n<p>Digital marketing is not just a trend\u2014it\u2019s the <strong>backbone of modern business growth<\/strong>. Whether you\u2019re an entrepreneur, a student, or a professional looking to switch careers, learning digital marketing opens endless opportunities. Start small, stay consistent, and keep experimenting\u2014success will follow.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Beginner\u2019s Guide to Digital Marketing: Everything You Need to Know Digital Marketing for Beginner&#8217;s In today\u2019s digital-first world, every business\u2014big or small\u2014needs a strong online presence to succeed. That\u2019s where digital marketing comes in. If you\u2019re new to this field and wondering how it all works, this beginner\u2019s guide will walk you through the basics, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":305,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","hide_page_title":"","footnotes":""},"categories":[14,10,16,11,15],"tags":[17,12,13,18],"class_list":["post-540","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-marketing","category-digital-marketing","category-email-marketing","category-seo","category-social-media-marketing","tag-content-marketin","tag-digital-marketing","tag-seo","tag-social-media-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Digital Marketing for Beginner&#039;s<\/title>\n<meta name=\"description\" content=\"&quot;Beginner\u2019s guide to digital marketing\u2014learn basics, strategies &amp; tools to grow your brand and career online effectively.&quot;\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing\/beginners-guide-to-digital-marketing-everything-you-need-to-know\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digital Marketing for Beginner&#039;s\" \/>\n<meta property=\"og:description\" content=\"&quot;Beginner\u2019s guide to digital marketing\u2014learn basics, strategies &amp; tools to grow your brand and career online effectively.&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing\/beginners-guide-to-digital-marketing-everything-you-need-to-know\/\" \/>\n<meta property=\"og:site_name\" content=\"ASCEND Digital Academy\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-25T07:37:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-25T07:55:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.digitalkerala.co.in\/lewy\/wp-content\/uploads\/2025\/08\/Gemini_Generated_Image_wojvtpwojvtpwojv-1024x1024.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/digital-marketing\\\/beginners-guide-to-digital-marketing-everything-you-need-to-know\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/digital-marketing\\\/beginners-guide-to-digital-marketing-everything-you-need-to-know\\\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/#\\\/schema\\\/person\\\/0d167ffd24a435c2bdfea028aa0f1ea1\"},\"headline\":\"Beginner\u2019s Guide to Digital Marketing: Everything You Need to Know\",\"datePublished\":\"2025-09-25T07:37:16+00:00\",\"dateModified\":\"2025-09-25T07:55:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/digital-marketing\\\/beginners-guide-to-digital-marketing-everything-you-need-to-know\\\/\"},\"wordCount\":411,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/digital-marketing\\\/beginners-guide-to-digital-marketing-everything-you-need-to-know\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Gemini_Generated_Image_wojvtpwojvtpwojv.png\",\"keywords\":[\"content marketin\",\"digital marketing\",\"seo\",\"social media marketing\"],\"articleSection\":[\"Content Marketing\",\"Digital Marketing\",\"Email Marketing\",\"SEO\",\"Social Media Marketing\"],\"inLanguage\":\"en\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/digital-marketing\\\/beginners-guide-to-digital-marketing-everything-you-need-to-know\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/digital-marketing\\\/beginners-guide-to-digital-marketing-everything-you-need-to-know\\\/\",\"url\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/digital-marketing\\\/beginners-guide-to-digital-marketing-everything-you-need-to-know\\\/\",\"name\":\"Digital Marketing for Beginner's\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/digital-marketing\\\/beginners-guide-to-digital-marketing-everything-you-need-to-know\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/digital-marketing\\\/beginners-guide-to-digital-marketing-everything-you-need-to-know\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Gemini_Generated_Image_wojvtpwojvtpwojv.png\",\"datePublished\":\"2025-09-25T07:37:16+00:00\",\"dateModified\":\"2025-09-25T07:55:59+00:00\",\"description\":\"\\\"Beginner\u2019s guide to digital marketing\u2014learn basics, strategies & tools to grow your brand and career online effectively.\\\"\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/digital-marketing\\\/beginners-guide-to-digital-marketing-everything-you-need-to-know\\\/#breadcrumb\"},\"inLanguage\":\"en\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/digital-marketing\\\/beginners-guide-to-digital-marketing-everything-you-need-to-know\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en\",\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/digital-marketing\\\/beginners-guide-to-digital-marketing-everything-you-need-to-know\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Gemini_Generated_Image_wojvtpwojvtpwojv.png\",\"contentUrl\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Gemini_Generated_Image_wojvtpwojvtpwojv.png\",\"width\":2048,\"height\":2048},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/digital-marketing\\\/beginners-guide-to-digital-marketing-everything-you-need-to-know\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Beginner\u2019s Guide to Digital Marketing: Everything You Need to Know\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/#website\",\"url\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/\",\"name\":\"ASCEND Digital Academy\",\"description\":\"Build For Tomorrow's Digital Leaders\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/#organization\",\"name\":\"ASCEND Digital Academy\",\"url\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en\",\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/cropped-unnamed-1-2.jpg\",\"contentUrl\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/cropped-unnamed-1-2.jpg\",\"width\":759,\"height\":747,\"caption\":\"ASCEND Digital Academy\"},\"image\":{\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/#\\\/schema\\\/person\\\/0d167ffd24a435c2bdfea028aa0f1ea1\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3ba37964d75456e89c0bd50d4d0df866482b33cf18016c4c5a4d66a818932616?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3ba37964d75456e89c0bd50d4d0df866482b33cf18016c4c5a4d66a818932616?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3ba37964d75456e89c0bd50d4d0df866482b33cf18016c4c5a4d66a818932616?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"sameAs\":[\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\"],\"url\":\"https:\\\/\\\/www.digitalkerala.co.in\\\/lewy\\\/author\\\/admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Digital Marketing for Beginner's","description":"\"Beginner\u2019s guide to digital marketing\u2014learn basics, strategies & tools to grow your brand and career online effectively.\"","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing\/beginners-guide-to-digital-marketing-everything-you-need-to-know\/","og_locale":"en_US","og_type":"article","og_title":"Digital Marketing for Beginner's","og_description":"\"Beginner\u2019s guide to digital marketing\u2014learn basics, strategies & tools to grow your brand and career online effectively.\"","og_url":"https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing\/beginners-guide-to-digital-marketing-everything-you-need-to-know\/","og_site_name":"ASCEND Digital Academy","article_published_time":"2025-09-25T07:37:16+00:00","article_modified_time":"2025-09-25T07:55:59+00:00","og_image":[{"width":1024,"height":1024,"url":"https:\/\/www.digitalkerala.co.in\/lewy\/wp-content\/uploads\/2025\/08\/Gemini_Generated_Image_wojvtpwojvtpwojv-1024x1024.png","type":"image\/png"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing\/beginners-guide-to-digital-marketing-everything-you-need-to-know\/#article","isPartOf":{"@id":"https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing\/beginners-guide-to-digital-marketing-everything-you-need-to-know\/"},"author":{"name":"admin","@id":"https:\/\/www.digitalkerala.co.in\/lewy\/#\/schema\/person\/0d167ffd24a435c2bdfea028aa0f1ea1"},"headline":"Beginner\u2019s Guide to Digital Marketing: Everything You Need to Know","datePublished":"2025-09-25T07:37:16+00:00","dateModified":"2025-09-25T07:55:59+00:00","mainEntityOfPage":{"@id":"https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing\/beginners-guide-to-digital-marketing-everything-you-need-to-know\/"},"wordCount":411,"commentCount":0,"publisher":{"@id":"https:\/\/www.digitalkerala.co.in\/lewy\/#organization"},"image":{"@id":"https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing\/beginners-guide-to-digital-marketing-everything-you-need-to-know\/#primaryimage"},"thumbnailUrl":"https:\/\/www.digitalkerala.co.in\/lewy\/wp-content\/uploads\/2025\/08\/Gemini_Generated_Image_wojvtpwojvtpwojv.png","keywords":["content marketin","digital marketing","seo","social media marketing"],"articleSection":["Content Marketing","Digital Marketing","Email Marketing","SEO","Social Media Marketing"],"inLanguage":"en","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing\/beginners-guide-to-digital-marketing-everything-you-need-to-know\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing\/beginners-guide-to-digital-marketing-everything-you-need-to-know\/","url":"https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing\/beginners-guide-to-digital-marketing-everything-you-need-to-know\/","name":"Digital Marketing for Beginner's","isPartOf":{"@id":"https:\/\/www.digitalkerala.co.in\/lewy\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing\/beginners-guide-to-digital-marketing-everything-you-need-to-know\/#primaryimage"},"image":{"@id":"https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing\/beginners-guide-to-digital-marketing-everything-you-need-to-know\/#primaryimage"},"thumbnailUrl":"https:\/\/www.digitalkerala.co.in\/lewy\/wp-content\/uploads\/2025\/08\/Gemini_Generated_Image_wojvtpwojvtpwojv.png","datePublished":"2025-09-25T07:37:16+00:00","dateModified":"2025-09-25T07:55:59+00:00","description":"\"Beginner\u2019s guide to digital marketing\u2014learn basics, strategies & tools to grow your brand and career online effectively.\"","breadcrumb":{"@id":"https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing\/beginners-guide-to-digital-marketing-everything-you-need-to-know\/#breadcrumb"},"inLanguage":"en","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing\/beginners-guide-to-digital-marketing-everything-you-need-to-know\/"]}]},{"@type":"ImageObject","inLanguage":"en","@id":"https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing\/beginners-guide-to-digital-marketing-everything-you-need-to-know\/#primaryimage","url":"https:\/\/www.digitalkerala.co.in\/lewy\/wp-content\/uploads\/2025\/08\/Gemini_Generated_Image_wojvtpwojvtpwojv.png","contentUrl":"https:\/\/www.digitalkerala.co.in\/lewy\/wp-content\/uploads\/2025\/08\/Gemini_Generated_Image_wojvtpwojvtpwojv.png","width":2048,"height":2048},{"@type":"BreadcrumbList","@id":"https:\/\/www.digitalkerala.co.in\/lewy\/digital-marketing\/beginners-guide-to-digital-marketing-everything-you-need-to-know\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.digitalkerala.co.in\/lewy\/"},{"@type":"ListItem","position":2,"name":"Beginner\u2019s Guide to Digital Marketing: Everything You Need to Know"}]},{"@type":"WebSite","@id":"https:\/\/www.digitalkerala.co.in\/lewy\/#website","url":"https:\/\/www.digitalkerala.co.in\/lewy\/","name":"ASCEND Digital Academy","description":"Build For Tomorrow's Digital Leaders","publisher":{"@id":"https:\/\/www.digitalkerala.co.in\/lewy\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.digitalkerala.co.in\/lewy\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en"},{"@type":"Organization","@id":"https:\/\/www.digitalkerala.co.in\/lewy\/#organization","name":"ASCEND Digital Academy","url":"https:\/\/www.digitalkerala.co.in\/lewy\/","logo":{"@type":"ImageObject","inLanguage":"en","@id":"https:\/\/www.digitalkerala.co.in\/lewy\/#\/schema\/logo\/image\/","url":"https:\/\/www.digitalkerala.co.in\/lewy\/wp-content\/uploads\/2025\/10\/cropped-unnamed-1-2.jpg","contentUrl":"https:\/\/www.digitalkerala.co.in\/lewy\/wp-content\/uploads\/2025\/10\/cropped-unnamed-1-2.jpg","width":759,"height":747,"caption":"ASCEND Digital Academy"},"image":{"@id":"https:\/\/www.digitalkerala.co.in\/lewy\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.digitalkerala.co.in\/lewy\/#\/schema\/person\/0d167ffd24a435c2bdfea028aa0f1ea1","name":"admin","image":{"@type":"ImageObject","inLanguage":"en","@id":"https:\/\/secure.gravatar.com\/avatar\/3ba37964d75456e89c0bd50d4d0df866482b33cf18016c4c5a4d66a818932616?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3ba37964d75456e89c0bd50d4d0df866482b33cf18016c4c5a4d66a818932616?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3ba37964d75456e89c0bd50d4d0df866482b33cf18016c4c5a4d66a818932616?s=96&d=mm&r=g","caption":"admin"},"sameAs":["https:\/\/www.digitalkerala.co.in\/lewy"],"url":"https:\/\/www.digitalkerala.co.in\/lewy\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.digitalkerala.co.in\/lewy\/wp-json\/wp\/v2\/posts\/540","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.digitalkerala.co.in\/lewy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digitalkerala.co.in\/lewy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitalkerala.co.in\/lewy\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitalkerala.co.in\/lewy\/wp-json\/wp\/v2\/comments?post=540"}],"version-history":[{"count":2,"href":"https:\/\/www.digitalkerala.co.in\/lewy\/wp-json\/wp\/v2\/posts\/540\/revisions"}],"predecessor-version":[{"id":549,"href":"https:\/\/www.digitalkerala.co.in\/lewy\/wp-json\/wp\/v2\/posts\/540\/revisions\/549"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digitalkerala.co.in\/lewy\/wp-json\/wp\/v2\/media\/305"}],"wp:attachment":[{"href":"https:\/\/www.digitalkerala.co.in\/lewy\/wp-json\/wp\/v2\/media?parent=540"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digitalkerala.co.in\/lewy\/wp-json\/wp\/v2\/categories?post=540"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digitalkerala.co.in\/lewy\/wp-json\/wp\/v2\/tags?post=540"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}